AVIVA share Why a consistent brand identity is key to business success
Your brand identity is the visual outward expression of your business. So the more appealing and positive it is to customers, the more likely they are to buy from you.
It’s integral to converting new customers, fundamental to your referral strategy and key to why clients keep returning to you, year after year.
How do you review and enhance such a valuable asset? Well here are three action points:
- Decide whether you’re presenting the most engaging image of your business across your marketing communications . . .
This content is restricted to subscribers